A small London studio, doing the work.
Maxi AI Development was incorporated in London in 2024 by two founders who'd rather build the company than talk about building it. We do consultancy that pays the bills, and product work that's quietly building into the company's second act.
Two complementary halves of one practice.
Oliver Lee
Commercial · Marketing · Brand
Oliver leads the commercial side of the business — the conversations with clients, the brand voice, the way the company shows up in the world. The reason most clients hear of us in the first place.
Tiger Gjers
Technical lead · Architecture · Delivery
Tiger owns the architecture, the delivery, and the long-term direction of the product work. The person actually writing the code on most engagements, and the person you'll speak to about what's possible.
London-based. Useful in four markets.
The studio is registered and run from London, and our work has never been confined to it. Our long-running clients sit across the United Kingdom, Sweden, Malta and Hong Kong — markets where the appetite for careful, technical work is consistently underserved.
United Kingdom
Headquarters. Financial services and advisory.
Sweden
Fintech, infrastructure and retail tech. We work in Swedish.
Malta
Hospitality, concierge and family office software.
Hong Kong
A financial platform build and technology consultancy in the growing fintech sector.
What we're willing to be known for.
Build for the third year
Most software lives or dies in year three. We optimise for that year, not for the launch tweet.
Speak plainly
No jargon designed to keep you out of the conversation. If we can't explain it in plain English, we don't understand it well enough to ship it.
One engineer per client
The person who writes your code is the person you call. The shortest possible path between a question and an answer.
Discretion is part of the work
We work with founders, financial firms and creators whose audiences number in the millions. We don't talk about it unless they ask us to.
The best way to know if we fit is to ask.
A short conversation, no obligation. Tell us what you're working on and we'll tell you honestly whether we can help.